SendGrid ➔ Tally Payload Specification

Technical reference for automating data exchange between Email API and Forms workflows.

💡 How this integration works:

1. SendGrid triggers an event when email.delivered occurs.
2. Data is packaged into a standard JSON webhook payload.
3. Payload is delivered into your Tally intake pipeline and mapped to your Forms targets.

Authentication & Event Specs

Parameter	Source (SendGrid)	Destination (Tally)
Auth Mechanism	`Bearer API Key`	`Bearer Token Header`
Trigger Event	`email.delivered`	`Ingest Pipeline`

Sample Webhook JSON Payload

{
  "event": "email.delivered_to_tally",
  "timestamp": 1788105198,
  "source": {
    "platform": "SendGrid",
    "auth_mode": "Bearer API Key",
    "data": {
      "msg_id": "sample_msg_id_val",
      "recipient": "sample_recipient_val",
      "event_type": "sample_event_type_val",
      "smtp_code": "sample_smtp_code_val"
    }
  },
  "destination": {
    "platform": "Tally",
    "auth_mode": "Bearer Token Header",
    "target_endpoint": "https://api.tally.com/v1/ingest",
    "mapped_fields": {
      "submission_id": "{{source.msg_id}}",
      "form_id": "{{source.recipient}}",
      "responder_email": "{{source.event_type}}",
      "fields_payload": "{{source.smtp_code}}"
    }
  }
}

Quick Integration Setup

Retrieve your secret API credentials from your SendGrid developer dashboard using authentication method Bearer API Key.
Configure the target endpoint URL to route payloads into the Tally intake pipeline.
Map incoming schema properties according to the JSON specification detailed above.

Expected HTTP Response Codes

Status Code	Meaning	Troubleshooting Step
`200 OK`	Success	Payload accepted and queued for routing.
`401 Unauthorized`	Auth Failure	Verify headers for valid `Bearer API Key` credentials.
`422 Unprocessable`	Schema Error	Check field keys alignment between source and target payload.